The fantasy trading game ‘The Great American Express Gold Rush’ was launched on Facebook today with a prize fund of over £20,000, including the grand prize of gold bullion worth £10,000.
Players of all skill levels can compete with one another in daily trading challenges, buying and selling gold all over the world.
The game will also include reality-based random variables to shake up the virtual gold maket. Players will have to keep track of local news stories and determine how they affect the prices of gold in each virtual city.
The game will be online for one month and will offer daily prizes to the players who accumulate the highest profit of each day.
Prizes range from reservations at Michelin-starred restaurants to flights to New York to state-of-the-art digital cameras.
The player who has the single biggest daily profit will win solid gold bullion worth £10,000 from American Express.